INTELLECTUAL PROPERTY and
THE FASHION INDUSTRY
Intellectual property rights are key to the fashion industry. Although often times the fashion industry is misperceived as having less visibility than that of the film and publishing industry, the two are inexplicably intertwined. Many components of the fashion industry are protected through copyright, industrial designs, trademarks, trade secrets and patents. These tools, when properly used, play an important role in establishing and consolidating a company’s market position. The intangible capital created by the designer and his or her team all benefits from recognition and protection of specific IP rights.
In order to reap the benefits of their creative genius, fashion companies need to develop an IP strategy that is fully integrated into their overall business strategy. Through timely protection and effective use of IP rights, companies can become a more viable financial concern and a more attractive investment option for investors and financial institutions, and indeed, for their customers, employees, suppliers and other partners.
From the designer, to the pattern maker, to the garment factory, to the runway models, to the fashion house, the attorneys at
Espinosa Trueba, PL are ready to assist in protecting their creative effort. Through licensing, restrictive covenants, registration and, where necessary, litigation, our attorneys are ready to help you achieve your goals.
